Yay for Business with Courtney Chaal

How to Onboard Clients Without a CRM

Episode Summary

Wondering if you really need Dubsado or Honeybook to onboard clients? In this episode of the Yay for Business podcast, Courtney Chaal breaks down her simple, software-free client onboarding system. Learn the exact tools she uses (spoiler: no CRM!), the psychology behind her welcome email, and how to create a streamlined, repeatable process that’s ADHD-friendly, professional, and profitable. If you're a service provider tired of overcomplicating things, this episode is your permission slip to keep it simple.

Episode Notes

Do you really need a fancy all-in-one CRM to run your business like a pro? Plot twist: NOPE. In this episode, I’m breaking down how I’ve successfully onboarded hundreds of clients over the years—without ever stepping foot inside Dubsado, Honeybook, or any of those popular client management tools.

This episode was inspired by a question from my Six-Figure Sprint client, Alyssa, who asked what CRM everyone uses. Spoiler: I don’t use one. And the real kicker? I don’t think you need to either (unless you want to!).

Instead, I’m sharing my super streamlined, rinse-and-repeat onboarding process that doesn’t require any complicated software. It's simple, boring, profitable—and ADHD-friendly. If your current system is clunky, chaotic, or (let's be honest) non-existent, this one’s for you.

In this episode, you’ll learn:

Why I’ve never used a CRM (and still built a multiple six-figure business)

What you actually need to onboard clients seamlessly (hint: it's not 12 tools)

A step-by-step walkthrough of my onboarding workflow

The 3 essential tools I use (and how to set them up in less than an hour)

Why the welcome email is the most important part of your client experience

How to use Asana or Airtable to manage clients without the overwhelm

The psychology behind clear client communication—and how it prevents burnout

Mentioned Resources:

Download the free client welcome email template: https://courtneychaal.com/welcome-email

Watch the free masterclass: https://courtneychaal.com/masterclass

Join Yay for Clients: https://courtneychaal.com/shop

Apply for Six-Figure Sprint: https://courtneychaal.com/apply